6 SEO Tips For Beginners


search engine optimization

SEO Stand for "Search Engine Optimization". it is the process to getting traffic from the free, organic or natural search result of search engines.

All search engines such as Google and Bing have primary search results.

VIDEO : SEO Explained

Start with this quick & easy to understand video about SEO ( Search Engine Optimization)

video 


To optimize your whole site search engines, you will need to follow these basic steps:

1. Page Title & Description

Page title are very important aspect of SEO. each page need to have a unique page title that accurately describes the page content.

The title of your home page can list the name of your website and include other important information like location of your business or few of its main focus and offerings.

A page description meta tag is very important. it gives Google and other search engines a summery of what the page is about. Google may choose to show what type in the description for your blog and decide to use a part of your blog content or not.

The guideline for writing a good description are:

  • Always use a unique description for all pages of your website.
  • Keep the size between 150-160 characters.
  • Avoid repeating the title in description.
  • Don't add to many keywords.

2. Permanent Link Structure

The permanent link structure is a term use to describe the format of URLS for pages of a website. it is show in the browser bar and in the search results.

  • Make URLS simple and easy understand for search engine and users
  • Use hyphens to separate the words that make up a URL
  • Avoid lengthy URLS with unnecessary information
  • Use words that describe what the page is about but avoid keyword stuffing

3. Text formatting and the use of H1, H2 and H3

Don't publish text on your website without some basic formatting. this is not good for your readers user experience and work against SEO efforts. general guidelines for formatting a post on your website: 

  • Use H1 tag for the title of your post
  • Use H2 tag for the main headlines of your post
  • Use Bold and Italics to attract user attention
  • Write in small paragraph
  • Use font size that easy to read

4. Page Speed Test

Google ha many times said that page speed is a ranking factor and yet many webmasters tool doesn't optimize for speed. 

Fast website improve user experience and it is a factor to the visitors to come again to your website. a website loads i less then 4 seconds is more likely to:

  • Rank better in search results
  • Get more page visitors to your website
  • Get more conversions
How to solve page speed problem?

Remove unnecessary plug-ins and java scripts from your pages

Go to http://www.webpagetest.org/ and test how many seconds it takes for your page to load from different locations, internet speed and browsers. the analysis report at the end will also tell which components of your page take to long to load so that you can remove them.

5. Webmaster Tool and Analytics

Google and Bing call it webmaster tools. first go the place and register and submit your website to their index. after submission you can visit webmaster central and get valuable information about your site.

This is not directly related  SEO when you submit your website Google Webmaster and Bing Webmaster tools you gain a number of advantages:

  • It's a way to tell you search engines about your website ( by submit your sitemap )
  • It's a way to get feedback on the number of pages indexed
  • It's a way to get notified about potential problems.
Also it is very important to use Google Analytics to:

  • Find how visitors find your website ( direct visits, search, referrals etc. )
  • How much time spend your page
  • What keyword they use
  • How many pages they view per visit

6. Make sure your website is indexing in search engines

A lot of search engines will automatically find and index your content, but don't count on it.

You will be sure search engines are crawling your website, so people find your website easily. you can fetch your pages daily in crawling.

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